Artificial Intelligence for Industry: The Clean Engine of the New Reindustrialization
Reindustrialization is no longer a distant concept, it's happening right now, at a moment shaped by the energy transition and by increasingly ambitious decarbonization targets in countries around the world. Making it happen requires technology, yes, but it also requires willpower. As Einstein once said, more powerful than any source of energy is the determination to move forward, to reinvent oneself.
That's where artificial intelligence comes in. When it comes to tools truly capable of accelerating that transformation, AI is one of the leading players.
AI in the service of efficiency (and industry). More and more governments are requiring companies with high energy consumption to have strategic decarbonization and efficiency plans in place. Meeting those requirements takes vision, strategy, and above all, solutions that allow companies to act now. At Smarkia, we see it clearly: AI applied to energy management isn't science fiction, it's happening today. Our platform allows companies to control, monitor, and optimize their consumption in real time, which translates into smarter decisions, cost savings, and a reduced environmental footprint.
From data to savings. Having detailed knowledge of energy consumption doesn't just help improve efficiency, it also opens the door to direct financial benefits. In markets like Europe, for example, these improvements can be formalized through instruments such as Energy Savings Certificates (CAE), which turn every efficiency measure into a measurable, monetizable saving. At Smarkia, we help identify these opportunities and turn the effort to save energy into a real financial return for the company.
What the industry is saying: plenty of interest, little rollout. Together with GfK, Smarkia carried out the EnergIAbySmarkia study, and the data speaks for itself: 77% of industrial companies are interested in AI solutions to optimize their energy consumption, but only 27% have actually adopted them. There's interest, there's a real need, but there's still a long way to go.
The time is now. Artificial intelligence can be the clean engine that drives a more efficient and sustainable reindustrialization, but for that to happen, companies need to move past their doubts, understand its real potential, and take action. At Smarkia, we've spent years working with AI to put it at the service of businesses, because technology alone doesn't work magic. It takes willpower, and that's something we have plenty of.